In essence, there are only three ways to grow your business. Increase the number of customers, increase the purchase frequency, and increase your average transaction value. However, there are a number of not so obvious ways to increase sales and make your business more profitable. Here are four of them. Ready? Then let’s go! 1. […]
The biggest challenge most of my clients face is knowing what to focus on in their marketing. It can be incredibly overwhelming with all the different options and tools out there – social media platforms, advertising platforms (print and digital), search engines, autoresponders, tech tools, productivity tools – the list goes on and on. How […]
Today, it’s easier than ever to collect vast amounts of data in our business. There are many low-cost POS (point of sale) systems out there with some fantastic reporting features that you can take advantage of to help you grow your business and make better management decisions. And if you think data and metrics are […]
If you’re anything like me, you probably love books! A great book can offer us a glimpse into the vast knowledge and experience of an expert in any field we choose to deepen our understanding, and we often learn a lot about ourselves while exploring new topics. If you’ve met me before, you may have […]
No matter the size of your business, I believe we can all agree that not having a website in this day and age is no longer an option. However, not all websites are created equal. A well-designed website will not only look great but should help you capture leads, increase sales and help leverage your […]
When I turned six years old, I had already seen more than a dozen martial arts movies. From Bruce Lee and Jacky Chan to Jean-Claude Van Damme and Michael Dudikoff, I knew them all. One thing that had always fascinated me, was the relationships the heroes in those movies had with their masters. They were […]
Every business owner wants their business to thrive. But to Improve your business, you can’t just rely on sheer luck. There are certain fundamentals of running a business that simply can’t be skipped. Here are a few changes you can make to running your business to dramatically improve performance and push you to the top […]
Have you ever wondered how some entrepreneurs get so much work done in a single day? It can even leave you wondering what it is you are doing wrong when apparently we all have the same 24 hours as Richard Branson or Oprah. For starters, working smarter and harder may not be the formula for […]
In order for your business to succeed, you need a clever marketing strategy. Unfortunately, most companies hold some marketing assumptions that can restrict their ability to promote their services and products in a cutthroat marketplace. The idea of marketing is quite obscure because marketing is the base for various methods of business promotion. Therefore, it […]
While some business owners struggle to keep their businesses afloat, others appear to flourish even in the most difficult times. For some, a common complaint seems to be that referrals simply aren’t enough to drum up business anymore. The interesting thing is that most of these same business owners are not trying anything different to […]
